Overview

Innago is the only property management platform that is genuinely, completely free. There are no paid tiers, no premium upgrades, and no feature gating. Every core function, lease e-signing, maintenance tracking, rent collection, financial reporting, and payment reminders, is available at no monthly cost. Revenue comes from per-use fees on optional services like tenant screening and payment processing, not from subscriptions.

The free model comes with trade-offs. The feature set is narrower than subscription platforms, integrations are limited, and the interface lacks the polish of modern competitors like DoorLoop or TenantCloud. But Innago compensates with something rare in the budget tier: dedicated personal account representatives who provide responsive support even though you are not paying a monthly fee.

Features Deep-Dive

Truly Free Core Platform

Innago's free model is not a stripped-down trial or a limited free tier designed to push you toward a paid plan. The full platform is free for landlords, with no property limits, no unit limits, and no storage restrictions. Lease creation with e-signatures, maintenance request portals, automated payment reminders, financial reporting, and tenant communication tools are all included.

The business model works because Innago charges tenants and applicants for payment processing and screening services. Landlords pay nothing for the platform itself. This is fundamentally different from freemium models (like TurboTenant or Avail) where the free tier eventually hits limitations that push you to upgrade.

Personal Account Representatives

This is Innago's unexpected strength. Each landlord gets a dedicated account representative who helps with onboarding, answers questions, and troubleshoots issues. This level of personal support is unheard of for a free platform and uncommon even among paid competitors. The representatives are responsive and knowledgeable about both the platform and general property management workflows.

For first-time landlords who need guidance beyond what a help center article provides, having a human contact who knows your account is genuinely valuable.

Lease E-Signing and Document Management

Innago includes electronic lease signing at no additional cost, which is notable because some competitors charge extra for e-signatures or lock them behind premium tiers. The lease templates are customizable, though less flexible than the state-specific templates offered by Avail. Document storage is unlimited, allowing landlords to maintain digital copies of leases, inspection reports, and correspondence.

Pricing Analysis

Innago is free. The only costs landlords encounter are per-use fees for optional services: tenant screening reports (typically $25-35 per applicant, paid by applicants), and payment processing fees on rent transactions. These per-use costs are industry-standard and comparable to what other platforms charge for the same services.

Compared to other free options, Innago offers more features than Avail's free tier (which limits some features to the Unlimited Plus paid plan) and comparable coverage to TurboTenant's free tier. Compared to paid platforms, Innago's feature depth is less than TenantCloud ($15/month) or Buildium ($62/month), but the price difference is infinite: $0/month vs any number is a compelling ratio for cost-sensitive landlords.

The question is whether the feature gaps matter for your operation. If you need robust listing syndication, advanced accounting, or broad third-party integrations, a paid platform may justify its cost. If you need solid core property management functionality at zero monthly cost, Innago delivers.

Who Is This For?

Innago works best for:

• Small landlords (1-20 units) who want a fully free platform with no feature restrictions or upgrade pressure
• First-time landlords who benefit from personal account representatives during the learning process
• Cost-conscious property owners who prefer zero-subscription property management and are comfortable with per-use fees on screening and payments
• Landlords who value support quality and want responsive, personal assistance without paying a premium subscription

Who Should NOT Use This

Innago might not be the right choice if:

• You need strong listing syndication because Innago's listing distribution is narrower than TurboTenant or Avail, which syndicate to 20-28+ rental sites
• You need extensive integrations since Innago's ecosystem is limited compared to platforms with Zapier, QuickBooks, or broad API access
• Payment reliability concerns you as some users report occasional processing delays and bugs, though these appear to be intermittent rather than systemic

Bottom Line

Innago proves that a genuinely free property management platform can be functional and supportable. The dedicated account representatives, unlimited features, and zero-subscription model create a unique value proposition for small landlords. It lacks the polish and depth of paid alternatives, but for landlords who simply will not pay a monthly fee, Innago is the most capable free option available.

FAQ

How does Innago make money if it is free for landlords?

Innago generates revenue from per-use fees charged to tenants and applicants for payment processing and screening services. The platform may also earn revenue from partnership arrangements with payment processors. The landlord-facing platform itself generates no subscription revenue.

Is Innago better than TurboTenant's free tier?

They serve slightly different strengths. TurboTenant has broader listing syndication (28+ sites vs Innago's limited distribution) and a larger user community. Innago offers personal account representatives and a truly no-paid-tier model. If listing reach is your priority, choose TurboTenant. If personal support and a no-upsell experience matter more, choose Innago.

Can Innago handle a growing portfolio?

Innago supports unlimited properties and units, so there are no artificial growth limits. However, the platform lacks the advanced accounting, reporting, and team collaboration features that growing portfolios typically need. Most landlords who scale beyond 50 units eventually migrate to platforms like Buildium or AppFolio for deeper capabilities.

Does Innago offer a mobile app?

Innago provides a mobile-optimized web experience rather than a dedicated native app. The responsive design works on smartphones and tablets, but it does not match the native app experience of platforms like RentRedi. For landlords who primarily manage from their phone, RentRedi's mobile-first design is superior.