Too Close to Call
KIND Protein Bar Dark Chocolate Nut

KIND Protein Bar Dark Chocolate Nut

5.8

Casual snackers who want a recognizable brand with visible whole ingredients

VS
Quest Chocolate Chip Cookie Dough protein bar

Quest Chocolate Chip Cookie Dough Protein Bar

5.7

Macro-focused gym-goers who prioritize protein-to-calorie ratio above ingredient purity

David Nakamura
David Nakamura

Score Comparison

Criteria
KIND Protein Bar Dark Chocolate Nut
Quest Chocolate Chip Cookie Dough Protein Bar
Overall Score
5.8
5.7
Ingredient Purity
5.5
3.0
Protein Source Quality
6.0
8.5
Sugar & Sweetener Profile
5.5
3.0
Macronutrient Balance
6.0
9.5
Certifications & Testing
5.5
5.5
Taste & Texture
8.0
8.5
Transparency
6.0
5.0

Pricing & Features

Specification
KIND Protein Bar Dark Chocolate Nut
Quest Chocolate Chip Cookie Dough Protein Bar
Price
$1.50/bar
$2.08/bar
Package Price
$18 for 12 bars
$25 for 12 bars

Making Your Decision

KIND Protein Bar Dark Chocolate Nut logo

When to Choose KIND Protein Bar Dark Chocolate Nut

Casual snackers who want a recognizable brand with visible whole ingredients

KIND built its brand on visible whole ingredients, and the Dark Chocolate Nut bar delivers that visual appeal. However, the protein comes from soy protein isolate (not the nuts), and palm kernel oil drags down ingredient purity. At 12g protein and 8g sugar, the macros are average. A familiar, accessible option rather than a health-optimized one.

Strengths

  • Recognizable whole nuts and ingredients you can see — visually transparent
  • Good taste with a satisfying crunch from whole almonds and peanuts
  • Affordable at ~$1.50/bar and widely available in most stores

Limitations

  • Contains soy protein isolate and palm kernel oil — not the cleanest ingredient list
  • ~8g sugar per bar is on the higher side for a protein bar
  • Only 12g protein — moderate at best for a product marketed as a protein bar
Quest Chocolate Chip Cookie Dough Protein Bar logo

When to Choose Quest Chocolate Chip Cookie Dough Protein Bar

Macro-focused gym-goers who prioritize protein-to-calorie ratio above ingredient purity

Quest dominates on macros — 21g protein, <1g sugar, widely available everywhere. But it achieves this with sucralose AND erythritol, earning the lowest ingredient purity and sugar profile scores in our comparison. If you only count macros, Quest is king. If ingredient quality matters, look elsewhere.

Strengths

  • Industry-leading macros with 21g protein and less than 1g sugar per bar
  • Milk protein isolate and whey isolate provide high bioavailability and complete amino acids
  • Widely available in virtually every grocery store, gas station, and gym in the country

Limitations

  • Contains BOTH sucralose and erythritol — double artificial sweetener and sugar alcohol penalty
  • Heavily processed ingredient list with numerous additives beyond the protein
  • Sucralose is one of the most controversial artificial sweeteners in health-conscious circles

Ready to Get Started?

KIND Protein Bar Dark Chocolate Nut

KIND Protein Bar Dark Chocolate Nut

Score: 5.8
Quest Chocolate Chip Cookie Dough protein bar

Quest Chocolate Chip Cookie Dough Protein Bar

Score: 5.7