
Built Bar Double Chocolate Fudge
Dessert lovers who want a genuinely enjoyable protein bar with moderate macros

Pure Protein Chocolate Peanut Butter Bar
Budget buyers who want the most protein per dollar and are not concerned about artificial sweeteners
Score Comparison
Pricing & Features
Making Your Decision
When to Choose Built Bar Double Chocolate Fudge
Dessert lovers who want a genuinely enjoyable protein bar with moderate macros
Built Bar created a unique texture category — light and marshmallow-like with real chocolate coating. The whey-collagen blend provides 17g protein, and at only 4g sugar it satisfies sweet cravings without the sugar hit. Lacks certifications but the eating experience is genuinely different from every other bar here.
Strengths
- Real chocolate coating with a light, marshmallow-like texture unlike any competitor
- Whey and collagen protein blend provides 17g protein with joint support benefits
- Only 4g sugar per bar with a dessert-like eating experience
Limitations
- No major health or sport certifications available
- Collagen portion of protein blend is incomplete — not all amino acids present
- Limited retail availability — primarily sold through direct-to-consumer channels
When to Choose Pure Protein Chocolate Peanut Butter Bar
Budget buyers who want the most protein per dollar and are not concerned about artificial sweeteners
Pure Protein wins on value — 20g protein at ~$1.33/bar is the cheapest protein per gram in this comparison. The whey blend is effective. But sucralose and likely artificial flavors earn it some of the lowest ingredient scores. This is the bar for those who count macros and dollars, not ingredient labels.
Strengths
- Best value in this comparison at ~$1.33/bar with 20g protein per bar
- Whey protein blend provides good bioavailability and complete amino acids
- Widely available at nearly every grocery store, convenience store, and pharmacy
Limitations
- Contains sucralose — a controversial artificial sweetener penalized in our scoring
- Likely contains artificial flavors alongside the sucralose sweetening
- Minimal transparency about sourcing, testing, or manufacturing practices

