Entrata
Large institutional property management companies and REITs managing thousands of multifamily units who need a fully integrated enterprise platform
Rent Manager
Mid-to-large property managers with diverse, mixed-use portfolios who need deep customization and enterprise-grade accounting
Score Comparison
Pricing & Features
Making Your Decision
When to Choose Entrata
Large institutional property management companies and REITs managing thousands of multifamily units who need a fully integrated enterprise platform
Entrata is the enterprise heavyweight of property management software, offering the most comprehensive natively-integrated platform on the market. Its lack of pricing transparency and support issues mean it is overkill for anyone outside the large multifamily institutional segment, but for that audience it is often the platform of choice.
Strengths
- Only fully native single-platform solution — websites, payments, CRM, and accounting all built in-house
- Enterprise-grade scalability serving 20,000+ apartment communities nationwide
- Best-in-class tenant and owner portals with deep CRM-like prospect tracking
- Open API and comprehensive integration ecosystem for institutional workflows
Limitations
- No pricing transparency — requires contacting sales for custom enterprise quotes
- Slow customer support is the most commonly cited complaint across reviews
- Platform performance issues — slow page and document loading reported by users
When to Choose Rent Manager
Mid-to-large property managers with diverse, mixed-use portfolios who need deep customization and enterprise-grade accounting
Rent Manager is one of the most feature-rich and flexible property management systems available, backed by nearly four decades of development. Its power comes at the cost of a dated UI and a steep learning curve. Best for experienced operators managing diverse property types who need depth over simplicity.
Strengths
- Extremely deep feature set with 450+ built-in reports and full double-entry accounting
- Handles all property types — residential, commercial, self-storage, manufactured housing, and short-term stays
- Dedicated customer success teams, Rent Manager University training, and comprehensive knowledge base
- Longest track record in the industry (37+ years) with continuous modern development
Limitations
- Interface feels dated with more clicks than necessary for everyday tasks
- Steep learning curve — requires significant training investment for new teams
- Add-on fees and per-user charges make total cost less transparent than advertised
