Too Close to Call
Ascent Native Fuel Whey Protein chocolate powder tub

Ascent Native Fuel Whey Protein

8.3

Athletes who want Informed Sport-certified native whey with clean, natural ingredients

VS
Naked Whey 100% Grass-Fed unflavored protein powder bag

Naked Whey 100% Grass-Fed Whey Protein

8.2

Minimalists who want single-ingredient grass-fed whey with zero additives

David Nakamura
David Nakamura

Score Comparison

Criteria
Ascent Native Fuel Whey Protein
Naked Whey 100% Grass-Fed Whey Protein
Overall Score
8.3
8.2
Third-Party Testing
8.5
6.5
Heavy Metal Safety
8.5
8.5
Ingredient Purity
8.5
9.8
Protein Per Dollar
7.0
8.5
Protein Quality
9.0
8.5
Taste & Mixability
8.5
7.5
Transparency
8.0
8.5

Pricing & Features

Specification
Ascent Native Fuel Whey Protein
Naked Whey 100% Grass-Fed Whey Protein
Price
$2.00/serving
$1.25/serving
Package Price
$48 for 24 servings
$95 for 76 servings

Making Your Decision

Ascent Native Fuel Whey Protein logo

When to Choose Ascent Native Fuel Whey Protein

Athletes who want Informed Sport-certified native whey with clean, natural ingredients

Ascent differentiates with its "native" whey process — extracting protein directly from fresh milk rather than cheese manufacturing. Informed Sport certified with zero artificial ingredients makes it a strong choice for clean-label athletes. The native whey distinction may not justify the premium over standard isolates.

Strengths

  • Informed Sport certified and uses native whey isolate processed from fresh milk (not cheese byproduct)
  • Zero artificial ingredients with only natural flavors and sweeteners
  • 25g protein per serving with strong amino acid and BCAA profile

Limitations

  • Native whey process marketing may overstate benefits vs standard isolate
  • Limited flavor range compared to larger brands
  • Pricing at $2.00/serving is mid-range but not budget-friendly
Naked Whey 100% Grass-Fed Whey Protein logo

When to Choose Naked Whey 100% Grass-Fed Whey Protein

Minimalists who want single-ingredient grass-fed whey with zero additives

Naked Whey is the ultimate minimalist protein powder — one ingredient: grass-fed whey concentrate. Cold-processed and additive-free, it scores highest on ingredient purity. The lack of major third-party certification is the main drawback, though they do publish some lab testing.

Strengths

  • True single-ingredient protein — literally just grass-fed whey concentrate
  • Cold-processed to preserve natural whey proteins and bioactive compounds
  • Excellent value at $1.25/serving with 76 servings in the 5lb bag

Limitations

  • No major third-party certification (no NSF, Informed Sport, or Labdoor)
  • Flavored versions add organic coconut sugar, increasing carbs slightly per serving
  • Uses concentrate rather than isolate — slightly higher fat/carbs per serving

Ready to Get Started?

Ascent Native Fuel Whey Protein chocolate powder tub

Ascent Native Fuel Whey Protein

Score: 8.3
Naked Whey 100% Grass-Fed unflavored protein powder bag

Naked Whey 100% Grass-Fed Whey Protein

Score: 8.2