Ascent Native Fuel Whey Protein
Athletes who want Informed Sport-certified native whey with clean, natural ingredients
Gainful Everyday Whey Protein Powder
Consumers who want Informed Sport-certified whey with customizable flavor options
Score Comparison
Pricing & Features
Making Your Decision
When to Choose Ascent Native Fuel Whey Protein
Athletes who want Informed Sport-certified native whey with clean, natural ingredients
Ascent differentiates with its "native" whey process — extracting protein directly from fresh milk rather than cheese manufacturing. Informed Sport certified with zero artificial ingredients makes it a strong choice for clean-label athletes. The native whey distinction may not justify the premium over standard isolates.
Strengths
- Informed Sport certified and uses native whey isolate processed from fresh milk (not cheese byproduct)
- Zero artificial ingredients with only natural flavors and sweeteners
- 25g protein per serving with strong amino acid and BCAA profile
Limitations
- Native whey process marketing may overstate benefits vs standard isolate
- Limited flavor range compared to larger brands
- Pricing at $2.00/serving is mid-range but not budget-friendly
When to Choose Gainful Everyday Whey Protein Powder
Consumers who want Informed Sport-certified whey with customizable flavor options
Gainful offers a unique approach with its customizable flavor system atop a clean, Informed Sport-certified whey base. The ingredient quality is high and the certification credible, but the premium pricing and smaller portions make it one of the more expensive options per serving.
Strengths
- Informed Sport certified with batch-level testing for banned substances
- Clean ingredient list with no artificial sweeteners, colors, or fillers
- Customizable flavor system with separate stick packs for flavor variety
Limitations
- Higher cost per serving at $2.79 due to smaller container sizes
- Unflavored base requires purchasing separate flavor sticks
- Less widely available than established brands — primarily direct-to-consumer
