
RXBAR Chocolate Sea Salt
Whole-food advocates who want the simplest possible ingredient list with real food only

Pure Protein Chocolate Peanut Butter Bar
Budget buyers who want the most protein per dollar and are not concerned about artificial sweeteners
Score Comparison
Pricing & Features
Making Your Decision
When to Choose RXBAR Chocolate Sea Salt
Whole-food advocates who want the simplest possible ingredient list with real food only
RXBAR pioneered the "No B.S." movement in protein bars — every ingredient is listed on the front of the package. Egg whites, dates, nuts. That's basically it. The trade-off is 12g sugar from dates and modest 12g protein. For whole-food purists, the simplicity is unmatched.
Strengths
- Famously minimal ingredient list (6-8 items) printed right on the front of the package
- Egg white protein provides excellent bioavailability with complete amino acid profile
- Zero artificial sweeteners, sugar alcohols, or processed additives of any kind
Limitations
- 12g sugar per bar from dates — natural source but highest sugar in this comparison
- Only 12g protein per bar is on the lower end for a protein bar
- Date-based sweetness creates a dense, chewy texture that some find too heavy
When to Choose Pure Protein Chocolate Peanut Butter Bar
Budget buyers who want the most protein per dollar and are not concerned about artificial sweeteners
Pure Protein wins on value — 20g protein at ~$1.33/bar is the cheapest protein per gram in this comparison. The whey blend is effective. But sucralose and likely artificial flavors earn it some of the lowest ingredient scores. This is the bar for those who count macros and dollars, not ingredient labels.
Strengths
- Best value in this comparison at ~$1.33/bar with 20g protein per bar
- Whey protein blend provides good bioavailability and complete amino acids
- Widely available at nearly every grocery store, convenience store, and pharmacy
Limitations
- Contains sucralose — a controversial artificial sweetener penalized in our scoring
- Likely contains artificial flavors alongside the sucralose sweetening
- Minimal transparency about sourcing, testing, or manufacturing practices

