
RXBAR Chocolate Sea Salt
Whole-food advocates who want the simplest possible ingredient list with real food only

No Cow Peanut Butter Chocolate Chip Protein Bar
Vegan macro-counters who want high protein and low sugar without dairy
Score Comparison
Pricing & Features
Making Your Decision
When to Choose RXBAR Chocolate Sea Salt
Whole-food advocates who want the simplest possible ingredient list with real food only
RXBAR pioneered the "No B.S." movement in protein bars — every ingredient is listed on the front of the package. Egg whites, dates, nuts. That's basically it. The trade-off is 12g sugar from dates and modest 12g protein. For whole-food purists, the simplicity is unmatched.
Strengths
- Famously minimal ingredient list (6-8 items) printed right on the front of the package
- Egg white protein provides excellent bioavailability with complete amino acid profile
- Zero artificial sweeteners, sugar alcohols, or processed additives of any kind
Limitations
- 12g sugar per bar from dates — natural source but highest sugar in this comparison
- Only 12g protein per bar is on the lower end for a protein bar
- Date-based sweetness creates a dense, chewy texture that some find too heavy
When to Choose No Cow Peanut Butter Chocolate Chip Protein Bar
Vegan macro-counters who want high protein and low sugar without dairy
No Cow achieves an impressive 20g protein with 1g sugar in a fully vegan bar. The brown rice and pea protein blend provides decent (though not complete) amino acids. The allulose sweetener is natural but its classification remains debated. Strong macros for the plant-based category.
Strengths
- 20g plant protein with only 1g sugar — one of the best macro profiles among vegan bars
- Dairy-free and vegan with brown rice and pea protein blend
- No artificial sweeteners — uses allulose, a naturally occurring rare sugar
Limitations
- Allulose classification is debated — technically a rare sugar, not a traditional sweetener
- No major third-party certifications for purity or banned substance testing
- Some consumers report a slight aftertaste from the allulose sweetening

