Drip Wins
VS
Score Comparison
Criteria
Drip
AWeber
Overall Score
8.4
7.7
Automation
9.2
7.5
Ease of Use
8.0
8.2
Features
8.5
7.5
Deliverability
8.5
8.0
Pricing/Value
7.8
7.5
Pricing & Features
Specification
Drip
AWeber
Starting Price
$39/mo
Free / $12.5/mo
Free Tier
Pricing Model
Subscription
Freemium
Making Your Decision
When to Choose Drip
E-commerce brands seeking advanced automation and revenue tracking
Drip delivers powerful e-commerce automation with revenue attribution and behavioral targeting, making it worth the premium price for online stores focused on email-driven growth.
Strengths
- Built specifically for e-commerce marketing
- Deep integrations with Shopify, WooCommerce, and BigCommerce
- Powerful behavioral automation and segmentation
- Revenue attribution for email campaigns
Limitations
- Higher starting price than competitors
- No free tier available
- Less suited for non-e-commerce businesses
When to Choose AWeber
Small businesses wanting reliable deliverability and straightforward email campaigns
AWeber offers solid email marketing fundamentals with excellent deliverability and support, though its dated interface and limited automation may not satisfy modern marketers.
Strengths
- Free plan with up to 500 subscribers
- Excellent email deliverability track record
- AI-powered email template designer
- Strong autoresponder capabilities
Limitations
- Interface feels dated compared to modern tools
- Limited advanced automation features
- Fewer integrations than competitors
