Too Close to Call
NOW Sports Whey Protein Isolate logo

NOW Sports Whey Protein Isolate

8.3

Value seekers who want the most protein per dollar with Informed Sport certification

VS
Naked Whey 100% Grass-Fed unflavored protein powder bag

Naked Whey 100% Grass-Fed Whey Protein

8.2

Minimalists who want single-ingredient grass-fed whey with zero additives

David Nakamura
David Nakamura

Score Comparison

Criteria
NOW Sports Whey Protein Isolate
Naked Whey 100% Grass-Fed Whey Protein
Overall Score
8.3
8.2
Third-Party Testing
7.5
6.5
Heavy Metal Safety
8.5
8.5
Ingredient Purity
9.0
9.8
Protein Per Dollar
9.5
8.5
Protein Quality
8.0
8.5
Taste & Mixability
6.5
7.5
Transparency
7.5
8.5

Pricing & Features

Specification
NOW Sports Whey Protein Isolate
Naked Whey 100% Grass-Fed Whey Protein
Price
$0.89/serving
$1.25/serving
Package Price
$72 for 81 servings
$95 for 76 servings

Making Your Decision

NOW Sports Whey Protein Isolate logo

When to Choose NOW Sports Whey Protein Isolate

Value seekers who want the most protein per dollar with Informed Sport certification

NOW Sports delivers the best value in this comparison at $0.89/serving for 81 servings. The unflavored single-ingredient isolate is as pure as it gets. Informed Sport certification adds credibility. The trade-off is taste and aesthetics — this is no-frills protein at its most practical.

Strengths

  • Best protein-per-dollar value — 81 servings at $0.89/serving
  • Single-ingredient unflavored option for maximum purity
  • Informed Sport certified with GMP-compliant manufacturing

Limitations

  • Unflavored version has a bland dairy taste — best mixed into smoothies
  • Lower protein per serving (25g) in unflavored compared to some competitors
  • Basic packaging and branding lacks the premium feel of boutique brands
Naked Whey 100% Grass-Fed Whey Protein logo

When to Choose Naked Whey 100% Grass-Fed Whey Protein

Minimalists who want single-ingredient grass-fed whey with zero additives

Naked Whey is the ultimate minimalist protein powder — one ingredient: grass-fed whey concentrate. Cold-processed and additive-free, it scores highest on ingredient purity. The lack of major third-party certification is the main drawback, though they do publish some lab testing.

Strengths

  • True single-ingredient protein — literally just grass-fed whey concentrate
  • Cold-processed to preserve natural whey proteins and bioactive compounds
  • Excellent value at $1.25/serving with 76 servings in the 5lb bag

Limitations

  • No major third-party certification (no NSF, Informed Sport, or Labdoor)
  • Flavored versions add organic coconut sugar, increasing carbs slightly per serving
  • Uses concentrate rather than isolate — slightly higher fat/carbs per serving

Ready to Get Started?

NOW Sports Whey Protein Isolate logo

NOW Sports Whey Protein Isolate

Score: 8.3
Naked Whey 100% Grass-Fed unflavored protein powder bag

Naked Whey 100% Grass-Fed Whey Protein

Score: 8.2