RXBAR Chocolate Sea Salt
Whole-food advocates who want the simplest possible ingredient list with real food only
Bulletproof Chocolate Chip Cookie Dough Collagen Bar
Keto and biohacking enthusiasts who want MCT oil and collagen in a low-sugar bar
Score Comparison
Pricing & Features
Making Your Decision
When to Choose RXBAR Chocolate Sea Salt
Whole-food advocates who want the simplest possible ingredient list with real food only
RXBAR pioneered the "No B.S." movement in protein bars — every ingredient is listed on the front of the package. Egg whites, dates, nuts. That's basically it. The trade-off is 12g sugar from dates and modest 12g protein. For whole-food purists, the simplicity is unmatched.
Strengths
- Famously minimal ingredient list (6-8 items) printed right on the front of the package
- Egg white protein provides excellent bioavailability with complete amino acid profile
- Zero artificial sweeteners, sugar alcohols, or processed additives of any kind
Limitations
- 12g sugar per bar from dates — natural source but highest sugar in this comparison
- Only 12g protein per bar is on the lower end for a protein bar
- Date-based sweetness creates a dense, chewy texture that some find too heavy
When to Choose Bulletproof Chocolate Chip Cookie Dough Collagen Bar
Keto and biohacking enthusiasts who want MCT oil and collagen in a low-sugar bar
Bulletproof targets the keto-biohacking crowd with MCT oil, grass-fed collagen, and only 2g sugar. The stevia sweetening is natural but divisive. Like all collagen bars, the incomplete amino acid profile is a limitation. Best for those already in the Bulletproof ecosystem.
Strengths
- Only 2g sugar per bar with grass-fed collagen and MCT oil for sustained energy
- Stevia leaf extract is a natural sweetener — no artificial sweeteners used
- Grass-fed collagen sourced from pasture-raised cattle
Limitations
- Only 11g protein per bar — on the lower end for a protein bar
- Stevia aftertaste can be polarizing for some consumers
- Collagen provides incomplete amino acid profile without tryptophan
