Airtable Wins
Winner
VS
Score Comparison
Criteria
Airtable
Wrike
Overall Score
8.2
8.1
Ease of Use
8.0
7.5
Features
8.5
9.0
Collaboration
8.5
8.0
Pricing/Value
7.5
7.5
Integrations
9.0
8.5
Pricing & Features
Specification
Airtable
Wrike
Starting Price
Free / $20/mo
Free / $9.8/mo
Free Tier
Pricing Model
Freemium
Freemium
Making Your Decision
When to Choose Airtable
Teams wanting to build custom project tracking systems with a flexible database
Airtable is a powerful platform that can be molded into virtually any PM system you can imagine, perfect for teams with unique workflows who want to build rather than adapt.
Strengths
- Powerful database with spreadsheet simplicity
- Extremely flexible for custom workflows
- Beautiful interface builder for custom apps
- Strong automation and scripting capabilities
Limitations
- Higher price point than traditional PM tools
- Requires setup work to build PM workflows
- Record limits on lower tiers
When to Choose Wrike
Enterprise teams and agencies needing advanced resource management and proofing
Wrike delivers enterprise-caliber project management with standout features for creative teams and agencies, though its complexity and pricing make it less suitable for smaller organizations.
Strengths
- Enterprise-grade features with strong security
- Excellent resource management and workload views
- Powerful proofing and approval workflows for creative teams
- Cross-tagging allows tasks in multiple projects
Limitations
- Interface has a steeper learning curve
- Best features locked behind expensive Business+ tier
- Free tier is very limited
