Zoho CRM Wins
Score Comparison
Criteria
Zoho CRM
Insightly
Overall Score
8.0
7.2
Ease of Use
7.5
7.5
Features
8.5
7.2
Integrations
7.5
7.0
Pricing/Value
9.0
7.0
Support
7.0
7.0
Pricing & Features
Specification
Zoho CRM
Insightly
Starting Price
Free / $14/mo
Free / $29/mo
Free Tier
Pricing Model
Freemium
Freemium
Making Your Decision
When to Choose Zoho CRM
Budget-conscious businesses wanting enterprise features at small business prices
Zoho CRM delivers remarkable value with a feature set that punches well above its price point, especially for businesses already using other Zoho applications or seeking a cost-effective Salesforce alternative.
Strengths
- Exceptional value with competitive pricing across all tiers
- Deep integration with 45+ Zoho suite applications
- Comprehensive feature set rivaling enterprise CRMs
- AI assistant (Zia) included in higher tiers
Limitations
- Interface can feel dated compared to newer competitors
- Learning curve steeper than simpler alternatives
- Third-party integrations not as seamless as native Zoho apps
When to Choose Insightly
Professional services firms needing CRM integrated with project delivery
Insightly bridges the gap between CRM and project management, making it valuable for service businesses that need to manage both sales relationships and project delivery in one platform.
Strengths
- Unique project management integration within CRM
- Good for businesses with post-sale delivery workflows
- Relationship linking shows connections between contacts
- Decent automation on higher tiers
Limitations
- Interface feels less modern than competitors
- Free tier extremely limited (2 users)
- Jump to paid tiers is significant
