HubSpot CRM Wins
Winner
VS
Score Comparison
Criteria
HubSpot CRM
Close
Overall Score
8.8
7.8
Ease of Use
9.2
8.2
Features
8.8
7.5
Integrations
9.0
7.0
Pricing/Value
8.5
8.0
Support
8.5
8.5
Pricing & Features
Specification
HubSpot CRM
Close
Starting Price
Free / $20/mo
$29/mo
Free Tier
Pricing Model
Freemium
Subscription
Making Your Decision
When to Choose HubSpot CRM
Small to mid-sized businesses wanting an all-in-one platform with a powerful free CRM
HubSpot CRM offers the best free CRM on the market with a seamless upgrade path, making it ideal for growing businesses that want to start free and scale without switching platforms.
Strengths
- Generous free tier with unlimited users and contacts
- Intuitive interface with minimal learning curve
- Excellent marketing, sales, and service hub integration
- Extensive marketplace with 1,500+ integrations
Limitations
- Paid tiers can become expensive as you scale
- Some advanced features require multiple hub subscriptions
- Contact-based pricing can add up quickly for large databases
When to Choose Close
Inside sales teams making high volume of calls who need built-in communication tools
Close is purpose-built for inside sales teams, combining CRM with powerful built-in calling and email tools to maximize outreach efficiency without switching between multiple applications.
Strengths
- Built-in calling, SMS, and email in every plan
- Designed for high-velocity sales teams
- Excellent power dialer and call recording features
- Clean interface focused on sales productivity
Limitations
- No free tier available
- Limited marketing features compared to all-in-one platforms
- Integration ecosystem smaller than major competitors
